I Choose SA Celebration at Penfolds Magill Estate

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SA business leaders were amongst the who’s who guest list. Brand South Australia CEO Karren Raffen MC’d the event, which heard from Penfolds Ambassadors Jamie Sach and Zoe Warrington.

Brand South Australia Campaign Manager Alice Boorman discussed the first 12 months of the campaign, while Sarah Walsh, Brand South Australia’s GM, Marketing and Communications, spoke on what’s to come over the next 12 months. Guest speaker Brett Charlesworth concluded proceedings by highlighting the importance of supporting the I Choose SA campaign.

Photography: Meaghan Coles